The NEW 97.3 EZ Rock?

radioBillboards throughout the city are touting "the new 97.3 EZ Rock." 97.3 EZ Rock is the radio station that employs my pal Humble Howard in the mornings. I sat in and live-blogged that morning show back in October.

I've seen the billboards with the wallpaper and I've read the promo copy on the official EZ Rock web site, but I still can't figure out what exactly is new. Here's the site copy that's as clear as mud.

Welcome to the NEW 97.3 EZ Rock! No More Musical Wallpaper, and by that we mean... Fresh music, nothing too light or harsh that you can still enjoy at work or home. We now play the music that we all love and grew up with from the early 70's to today.

Start your day at 5:15am with The EZ Morning show: Humble, Kim, Colleen and Rick

Darryl Henry begins your Workday at 8:45am with 10 Great EZ Songs Every Hour, all day and brings back all your 80's memories with The 80's Lunch at noon.

KJ continues to be there for you At Work and on your drive home with My 3 Songs.

John Tesh has Intelligence for your life at 6 and Delilah takes over at 9pm with Love Songs and Dedications.

It's Only the Best Music on Today's New 97.3 EZ Rock.

Firstly, I think that's a typo in the second line. I think it's supposed to read "nothing too light or harsh that you can't still enjoy at work." Assuming that's true, what were they playing before? How has the playlist changed? Isn't the new EZ Rock exactly like the old one I sampled when Humble hit their airwaves last summer?

Here's the songs recently played on the new 97.3 EZ Rock. You'll see it's pretty much what you would have heard on EZ Rock when I was there four months ago.

Mar 02
07:15pm
CELINE DION HAVE A HEART
Mar 02
07:11pm
JASON MRAZ I M Yours
Mar 02
07:08pm
JOURNEY OPEN ARMS
Mar 02
07:02pm
JANN ARDEN IF YOU LOVED ME
Mar 02
06:59pm
SOUL II SOUL Back To Life
Mar 02
06:49pm
DAVID ARCHULETA CRUSH
Mar 02
06:44pm
PRINCE LITTLE RED CORVETTE
Mar 02
06:40pm
BURTON CUMMINGS I M SCARED
Mar 02
06:32pm
LEANN RIMES Can T Fight The Moonlight
Mar 02
06:28pm
One Republic (timbaland Pr Apologize
Mar 02
06:17pm
ALANNAH MYLES BLACK VELVET
Mar 02
06:14pm
DEBORAH COX BEAUTIFUL U R
Mar 02
06:08pm
Roxette Listen To Your Heart
Mar 02
06:04pm
NELLY FURTADO SAY IT RIGHT
Mar 02
05:56pm
Omd (orchestral Manouvers If You Leave
Mar 02
05:52pm
BEYONCE IF I WERE A BOY
Mar 02
05:46pm
Jesse Cook/the Bodeans Early On Tuesday
Mar 02
05:43pm
FAITH HILL THIS KISS
Mar 02
05:33pm
AMY SKY I WILL TAKE CARE OF YOU
Mar 02
05:29pm
Uncle Kracker/dobie Gray Drift Away
Mar 02
05:19pm
LIGHTS Drive My Soul
Mar 02
05:15pm
ABBA KNOWING ME, KNOWING YOU
Mar 02
05:11pm
COLDPLAY VIVA LA VIDA
Mar 02
05:07pm
STEVIE WONDER HIGHER GROUND
Mar 02
05:04pm
MICHAEL MCDONALD By Michael Mcdonald
Mar 02
05:00pm
STEVE WINWOOD HIGHER LOVE
Mar 02
04:56pm
ALANIS MORISSETTE EVERYTHING
Mar 02
04:53pm
DIDO THANK YOU
Mar 02
04:47pm
ZAPPACOSTA When I Fall In Love Again
Mar 02
04:44pm
WHITNEY HOUSTON I M Every Woman
Mar 02
04:33pm
BRYAN ADAMS INSIDE OUT
Mar 02
04:29pm
JUSTIN TIMBERLAKE What Goes Around Comes Around
Mar 02
04:17pm
NATASHA BEDINGFIELD POCKETFUL OF SUNSHINE
Mar 02
04:13pm
BARENAKED LADIES LOVERS IN A DANGEROUS TIME
Mar 02
04:09pm
Bob Seger/silver Bullet Ba We Ve Got Tonight
Mar 02
04:05pm
Carly Rae Jepsen Tug Of War
Mar 02
04:01pm
JANET JACKSON TOGETHER AGAIN
Mar 02
03:57pm
ROD STEWART SOUL ON SOUL
Mar 02
03:53pm
THE POLICE Every Little Thing She Does Is Magi
Mar 02
03:48pm
DAUGHTRY WHAT ABOUT NOW
Mar 02
03:45pm
KELLY CLARKSON A MOMENT LIKE THIS
Mar 02
03:41pm
CLUB NOUVEAU LEAN ON ME
Mar 02
03:29pm
NORAH JONES DON T KNOW WHY

In radio, the more things change, the more they stay the same. Especially with Spring Sweeps Season right around the corner.

ez-rock


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Comments (9 - click here to join in!)

Frank the Tank

I know this isn't the list I should be going to, but I think Pearl Jam's brother should be added to your next SLS

March 2, 2009 @ 7:44 PM

Toronto Mike

I actually have an entry to write about Pearl Jam's Brother.

I'll write it tomorrow... stay tuned!

March 2, 2009 @ 7:45 PM

Linus

I think Astral Radio laid off their webcopywriter?

March 2, 2009 @ 7:59 PM

Horonymous

If this is the new play list what's the improvement?

Mike they need more of The Hip.

March 2, 2009 @ 9:14 PM

Jason | GetYourOJ.com

describing that music as "freah" music makes me want to throw up. i think i just did throw up in my mouth a little. yup.

that's "fresh" puke boys and girls

March 2, 2009 @ 10:09 PM

elvis

Typical radio marketing...

March 3, 2009 @ 3:27 PM

A.R.

It's quite typical. I remember a radio station which called itself "the new ____" for years. It's a sham to get your interest .

March 3, 2009 @ 6:50 PM

John Fullerton

New EZ Rock or not, nothing beats Sirius XM Satellite Radio. It's the best entertainment anywhere. Then you add Howard Stern........and now that says it all. Howards beats any morning show in the world!!!!

June 20, 2009 @ 11:40 AM

John Fullerton

New EZ Rock or not, nothing beats Sirius XM Satellite Radio. It's the best entertainment anywhere. Then you add Howard Stern........and now that says it all. Howard with Artie Lange beats any morning show in the world!!!!

June 20, 2009 @ 11:40 AM

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