Toronto Mike

Who Eats Nutella?


I was reminded of something I wrote back in 2003.  I had just seen an ad for Nutella, and felt compelled to write this.

What's the deal with Nutella?  When I was a kid, I was always envious of my classmates who would bring Nutella sandwiches for lunch.  What could look better to an 8 year old than a chocolate sandwich?  Nevertheless, Nutella was never part of my family's diet and to this day I've never had a taste.
When advertisements for Nutella come on the television, I watch with wonderment.  The entire concept baffles me.  Who's eating this illogical bread spread?  What parent thinks this is a good lunch for their child?  I don't get it at all.

Today I learned that Nutella must pay parents who thought the chocolate spread was a healthy choice.

A California class-action lawsuit that slammed the makers of Nutella for ads suggesting the spread was a healthy food was settled this week in favour of consumers. About $2.5-million (U.S.) will now be divided among folks who file a claim and join the suit, according The Consumerist.

I'm sorry, but these parents deserve nothing.  It's chocolate, people.  You're spreading chocolate on bread and that doesn't sound very healthy, does it?

Blogger Annie Urban even undertook a nutritional comparison of Nutella and cheap chocolate frosting, finding that the frosting had fewer calories, less fat and more iron, of all things.

It's healthier to spread cheap chocolate frosting on your sandwiches than Nutella.  Now there's an idea!

Fess up... who eats Nutella?

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