I've written about the cult of Oprah before. My wife is an Oprah fan. She records every show, reads her magazine, talks about her with friends. She's a big fan.
The big Oprah news of the day is that she's pulling the plug on the Oprah Winfrey Show in 2011. Oprah fans everywhere are mourning the loss of their show, but don't believe the hype. It's a ruse!
Oprah ain't goin' anywhere. This is from her own site.
For an hour a day, she's been bringing 'live your best life' television right into your living room. Well now it's time for what's next. Not just what's next for Oprah, but what's next for you. The Oprah Winfrey Network will be a 24/7 cable network devoted to self-discovery, to connecting you to your best self and to the world. Oprah will be with us every day. She's the life force of OWN.
That's right, she's leaving her hour talk show to focus on her 24/7 cable network. In 2011 we'll have more Oprah than ever before.
That's not retirement, that's business.