Dean Blundell Out at The Fan 590, Greg Brady Back In
The Dean Blundell era at The Fan 590 is over after two years. Starting February 27, Greg Brady is back doing mornings at his old station. You may recall he and Andrew Walker were bumped from mornings to afternoons to make room for Blundell. Brady was subsequently let go in February.
Joining Brady is Elliott Price and Hugh Burrill. Burrill was caught up in Rogers Media cuts last March. Price was most recently at CFMB in Montreal.
Dean Blundell punted from @FAN590 morning show effective immediately. Greg Brady, Elliott Price with Hugh Burrill are the new show Feb. 27.— David Shoalts (@dshoalts) February 8, 2017
Here's episode 76 of Toronto Mike'd with Greg Brady, if you missed it the first time.
I will share my thoughts on this change, but I must preface it by making two things very, very clear. Firstly, I have no personal issue with Dean Blundell. In fact, I invited him over to record an episode of Toronto Mike'd because I thought it was only fair to hear his side of things after recording episodes with Todd Shapiro, Jason Barr, Blind Derek Welsman, Billie Holiday and Dani Stover. Dean politely declined the invitation.
Furthermore, I haven't actually heard Dean Blundell's morning show on 590. I've received plenty of feedback, and read a great deal about it, but without a commute I don't listen to any morning radio except some Metro Morning in the shower.
I can tell you I thought this move was curious from the start. It seemed The Fan 590 wanted a slice of Blundell's big 102.1 ratings, but they sold it as a kinder, gentler Blundell. The likelihood his 102.1 listeners would follow him to an AM all-sports station where he was "reprogrammed" was slim.
I knew they'd give him a long look, however, and wouldn't make any quick decisions to cancel the show. Two years sounds about right. This decision was likely made in the spring when he was under a 7 share and the Raptors made the conference final, the Blue, Jays were defending AL East champs and the Leafs won the draft lottery.
As for Greg Brady, we've become rather friendly since he visited my home in 2014. I've called him for advice when I was cycling in the Ride to Conquer Cancer and we've kept in touch. As often happens when I record with guests, I've come to quite like the guy and I'm glad he's getting another shot. In essence, like Rogers did with Ron MacLean, a wrong has been righted. Brady never should have lost the morning show to Blundell in the first place.
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