Time to Kill the Blog?
Wired magazine says the blog is very 2004. They say Twitter, Flickr and Facebook are the new homes for witty prose. They're suggesting I kill this blog.
The blogosphere, once a freshwater oasis of folksy self-expression and clever thought, has been flooded by a tsunami of paid bilge. Cut-rate journalists and underground marketing campaigns now drown out the authentic voices of amateur wordsmiths. It's almost impossible to get noticed, except by hecklers. And why bother? The time it takes to craft sharp, witty blog prose is better spent expressing yourself on Flickr, Facebook, or Twitter.
When blogging was young, enthusiasts rode high, with posts quickly skyrocketing to the top of Google's search results for any given topic, fueled by generous links from fellow bloggers. In 2002, a search for "Mark" ranked Web developer Mark Pilgrim above author Mark Twain. That phenomenon was part of what made blogging so exciting. No more. Today, a search for, say, Barack Obama's latest speech will deliver a Wikipedia page, a Fox News article, and a few entries from professionally run sites like Politico.com. The odds of your clever entry appearing high on the list? Basically zero.
That said, your blog will still draw the Net's lowest form of life: The insult commenter. Pour your heart out in a post, and some anonymous troll named r0rschach or foohack is sure to scribble beneath it, "Lame. Why don't you just suck McCain's ass."
I laughed out lout at that last point because it's so damn true.
Wired names high profile bloggers who have retired and claims the personal blog is essentially dead. I've been doing this, whatever this is, for almost six years. I swear the minute it feels like work and isn't fun, I'm done.
In the meantime, I'm going to party like it's 2004.
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