Toronto Mike

Louis CK Cuts Out Middlemen with DRM-Free $5 Download


Readers of this blog already know I love Louis C.K., and now I have another reason sing his praises.

Instead of offering his Beacon Theatre performance as an overpriced CRM-loaded DVD, Louis C.K. is selling it as a $5 download.  Fans can pay via Palpal at

This is what it's all about.  Talent like Louis C.K. can offer their material directly to fans at a very reasonable rate, and all middelmen can be completely cut out.  I'm sure this performance is already on the Pirate Bay, but I'm giving Louis C.K. my $5 now, not only because I want this model to succeed, but because, as usual, Louis makes a compelling case against illegally downloading this video.

To those who might wish to "torrent" this video: look, I don't really get the whole "torrent" thing. I don't know enough about it to judge either way. But I'd just like you to consider this: I made this video extremely easy to use against well-informed advice. I was told that it would be easier to torrent the way I made it, but I chose to do it this way anyway, because I want it to be easy for people to watch and enjoy this video in any way they want without "corporate" restrictions. Please bear in mind that I am not a company or a corporation. I'm just some guy. I paid for the production and posting of this video with my own money. I would like to be able to post more material to the fans in this way, which makes it cheaper for the buyer and more pleasant for me. So, please help me keep this being a good idea. I can't stop you from torrenting; all I can do is politely ask you to pay your five little dollars, enjoy the video, and let other people find it in the same way.

And it's Louis C.K. and that means it's going to be funny.  I like funny.

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