Toronto Mike

Web Presence Management Services

A talented wordsmith with fifteen years experience producing dynamic marketing, education and web-based solutions, I'm here to help you.  With both a creative and technical background, I offer the ideal blend of two vital realms.  Contact me to discuss your unique needs and learn how I may be of assistance.

Web Presence Management

Several of my clients are small businesses who require a professional web presence without incurring an enormous expense.  In addition to writing copy, I'm proficient in XHTML and CSS with a keen appreciation for W3C web standards.  I'm also quite handy with Photoshop and have several years experience building, maintaining and managing complex web infrastructure.  In layman's terms, I can hold your hand and handle everything from A to Z.  Here's what I can do for you.

  1. Secure your domain name
  2. Acquire an appropriate web hosting package
  3. Install and configure CMS
  4. Design and develop your new web site
  5. Map an ideal navigational structure
  6. Migrate site design to CMS templates
  7. Write effective content for your audience
  8. Create / modify images
  9. Publish approved web site to web
  10. Optimize content and HTML for search engines (SEO)
  11. Education transfer to ensure the less technically savvy can manage their own blog / site
  12. Site maintenance
  13. Strategize complementary web marketing (SEM), from RSS feeds to email newsletters and beyond

Copy Writing

An English Major who graduated from the University of Toronto, I have a passion for writing.  I can write for various audiences in numerous voices and formats.  Here are some of my specialties.

  • Web site content
  • Press releases
  • Movable Type and Wordpress installation and customization
  • Case studies
  • White papers
  • Articles
  • Blog entries
  • Marketing collateral
  • Newsletters

I have the know-how, experience and passion to help.  Let's do this, together.

Contact me today.