Toronto Mike

The Amber Alert TV Alarm: Hearing What You Want to Hear

Apparently, if you criticize last night's Amber Alert in any way, you aren't thinking of the children. There's no middle ground. The cool thing to do this morning is to attack anyone who doesn't universally praise the Amber Alert communication process. You're either behind the method in which the Amber Alert spread last night, or you're an asshole.

Nonsense. Here's my little story and how it was grossly misinterpreted because some people only hear what they want to hear.

I watched 60 Minutes profile our Prime Minister. They misidentified Kim Cattrall as Maggie Trudeau, which was fun. Kim even replied to my tweet about it, which was pretty cool.

Here's the picture @60Minutes showed of Pierre and Maggie Trudeau. Yes, that's @KimCattrall.— Toronto Mike (@torontomike) March 7, 2016

Then I watched the Raptors blow it at home against the Rockets. That was frustrating. Our sweet home court winning streak came to an end in a game we once led by 18.

Then, because my wife was knitting a blanket for our unborn child and I wasn't ready to turn in yet, I tuned in the Democrat Debate on CNN. That's what I was watching when the Amber Alert came on.

It was a scroll that crawled vertically at a snail's pace, and it was accompanied by the loudest sound to ever emanate from my television. It was far, far louder than the volume set on my TV, comparable to the smoke alarm. The tone was a piercing, frightening alarm that scared the shit out of me. Because the scroll was so slow, I actually went to Twitter to find out what was happening.

And yes, I tweeted about it. Because the alarm didn't just happen once, it happened again a few minutes later, and that's when I shut off the television for the night because my nerves couldn't handle another round. Here's my tweet on the subject.

I'm not complaining the Amber Alert interrupted TV, merely the tone they chose. It's incredibly loud, terrifying & it went off repeatedly.— Toronto Mike (@torontomike) March 7, 2016

Some told me I was being selfish, after all, a child was in potential danger.  Someone asked me if I'd feel the same way if it was my child. Others accused me of complaining my precious shows were being interrupted. Another just replied with "that's a brutal tweet you should be ashamed. Unfollow".

That's right, because I don't think you need a tone that harsh and ridiculously loud to share an Amber Alert, I should be ashamed of myself. I'm not against the Amber Alert, I think interrupting shows for a time sensitive message of importance is a great idea, I just don't think my cable provider should blast such a jarring sound at that volume into my home. I believe there's a better, more sensible way.

After all, nothing would get my attention like a brick through the living room window, but I don't think that's a good idea, either. Sometimes, we need to use common sense, even when we're thinking of the children.

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