Podcasting


Toronto Mike'd Podcast Episode 455: All About Gino

Toronto Mike'd Podcast Episode 455In this 455th episode, Mike lets Elvis ask the questions, and they're all about the recent Gino Vannelli episode. This episode is exactly 1:44:17.

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Elvis and Me

Toronto Mike'd is proudly brought to you by Great Lakes Brewery, Palma Pasta, Fast Time Watch & Jewellery Repair, Property in the 6ix, StickerYou and Camp Tournesol.

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Nothing Endures But Change: Live Streaming Podcast Recordings

I'm passionate of the "theatre of the mind" that is a podcast. It's an audio experience, so I've never been particularly interested in adding a video component. Instead, I've focused on making it sound great.

Mark Hebscher comes from the world of television, and has always been keen on utilizing video when recording his podcast Hebsy on Sports. I started experimenting with live video streams, using Toronto Mike'd as a guinea pig. The last several episodes have all live streamed at https://periscope.tv/torontomike and you can watch the recordings there on-demand.

After each episode, I'd make adjustments. I flipped the studio around so we're facing the camera, I added sponsor branding to the desk and back wall, and I tweaked the framing.

The last two live streamed eps, featuring Gino Vannelli and Jerry Howarth, each exceeded 1000 unique viewers. Toronto Mike'd remains a podcast, but there's clearly an appetite for video, and the sponsors love it. StickerYou is creating a decal for that back wall. Fast Time Watch & Jewellery Repair shipped over a sign. The Palma Pasta box of lasagna and Great Lakes Brewery six-pack case are on display in front.

Adding a little video has enhanced the experience without detracting from the audio. The lesson for me is to always keep an open mind. Nothing endures but change.

jerry

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French Summer Camp: Supporting a Supporter of #realtalk

Camp Tournesol, the largest French camps in Ontario, has once again stepped up to support local, independent podcast.

Since 2001, Camp Tournesol has provided French camps in the GTA for tens of thousands of children ages 4 to 14. Whether your child is Francophone, in French Immersion, or has no French experience, they have a day camp or an overnight experience for them.

Camp Tournesol joins Great Lakes Brewery, Palma Pasta, Fast Time Watch & Jewellery Repair Property in the Six and StickerYou.com as proud sponsors of Toronto Mike'd, and I'm incredibly grateful for their support. Please consider rewarding these companies for stepping up in this manner.

If you have a child between the ages of 4 and 14, send them to French camp this summer. The benefits are many, and for a limited time you will get $20 off your first order by entering promo code "mike2019". Learn more at https://www.camptournesol.ca/.

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Toronto Mike'd Podcast Episode 454: Jerry Howarth

Toronto Mike'd Podcast Episode 454In this 454th episode, Mike chats with the voice of summers past, Jerry Howarth, about his life and Blue Jays baseball. This episode is exactly 1:25:37.

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Jerry Howarth and Me

Toronto Mike'd is proudly brought to you by Great Lakes Brewery, Palma Pasta, Fast Time Watch & Jewellery Repair, Property in the 6ix, StickerYou and Camp Tournesol.

Palma Pasta   glb   Camp Tournesol
Fast Time Watch & Jewellery Repair   StickerYou   propertyinthesix

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Toronto Mike'd Podcast Episode 453: Gino Vannelli

Toronto Mike'd Podcast Episode 453In this 453rd episode, Mike chats with singer songwriter Gino Vannelli about his career in music. This episode is exactly 1:03:27.

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Gino Vannelli and Me

Toronto Mike'd is proudly brought to you by Great Lakes Brewery, Palma Pasta, Fast Time Watch & Jewellery Repair, Property in the 6ix, StickerYou and Camp Tournesol.

Palma Pasta   glb   Camp Tournesol
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Toronto Mike'd Podcast Episode 452: Murray McLauchlan

Toronto Mike'd Podcast Episode 452In this 452nd episode, Mike chats with singer songwriter Murray McLauchlan about his career in music. This episode is exactly 1:31:10.

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Murray McLachlan and me

Toronto Mike'd is proudly brought to you by Great Lakes Brewery, Palma Pasta, Fast Time Watch & Jewellery Repair, Property in the 6ix, StickerYou and Camp Tournesol.

Palma Pasta   glb   Camp Tournesol
Fast Time Watch & Jewellery Repair   StickerYou   propertyinthesix

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Toronto Mike'd Podcast Episode 451: Damien Cox Returns

Toronto Mike'd Podcast Episode 451In this 451st episode, Mike chats with Damien Cox about why he's no longer at Sportsnet, what he's up to these days, and a wild weekend of sports. This episode is exactly 1:44:02.

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Damien Cox and me

Toronto Mike'd is proudly brought to you by Great Lakes Brewery, Palma Pasta, Fast Time Watch & Jewellery Repair, Property in the 6ix, StickerYou and Camp Tournesol.

Palma Pasta   glb   Camp Tournesol
Fast Time Watch & Jewellery Repair   StickerYou   propertyinthesix

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Toronto Mike'd Podcast Episode 450: Women Who Rock

Toronto Mike'd Podcast Episode 450In this 450th episode, Mike plays and discusses his ten favourite rock jams by a female vocalist. This episode is exactly 52:50.

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2019-04-12_01-54-02

Toronto Mike'd is proudly brought to you by Great Lakes Brewery, Palma Pasta, Fast Time Watch & Jewellery Repair, Property in the 6ix, StickerYou and Camp Tournesol.

Palma Pasta   glb   Camp Tournesol
Fast Time Watch & Jewellery Repair   StickerYou   propertyinthesix

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Toronto Mike'd Podcast Episode 449: Sports Media Roundtable

Toronto Mike'd Podcast Episode 449In this 449th episode, Mike chats with Mark Hebscher, Brian Gerstein and Milon Talsania about the current state of sports media in Canada. This episode is exactly 1:58:30.

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2019-04-08_12-31-17

Toronto Mike'd is proudly brought to you by Great Lakes Brewery, Palma Pasta, Fast Time Watch & Jewellery Repair, Property in the 6ix, StickerYou and Camp Tournesol.

Palma Pasta   glb   Camp Tournesol
Fast Time Watch & Jewellery Repair   StickerYou   propertyinthesix

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Does Size Matter?

A veteran radio broadcaster recently shared some criticism with me. He told me he saw I had a guest on that he was interested in hearing from, but when he saw the episode was almost two hours long, he knew he'd never listen. "Nobody's going to listen to one guest for over an hour", he said.

I can't remember the last time I recorded an episode of Toronto Mike'd that was under an hour in length. The professional advice I received was to edit episodes down to an hour. That is, if I cared about mass appeal.

An hour? There have been episodes of Toronto Mike'd that hit the 2.5 hour mark. Every episode with Marc Weisblott from 12:36, for example. Tyler Stewart from Barenaked Ladies and Dan O'Toole from Jay & Dan, as well. And a handful of others.

How many people, like my radio friend, are refusing to listen to my podcast because of the length? I know how many are downloading each episode, but I'll never know how many wanted to but refused to invest that much time. Would I have twice the number of listeners if each episode was an hour? Thrice?

Let's take that Tyler Stewart episode as an example. It's 2.5 hours because, in my humble opinion, the content was compelling for 2.5 hours. I record until I feel the episode has reached a natural conclusion. Sometimes that's 80 minutes in, and sometimes that's 150 minutes in. For seven years, this podcast has been running on instinct.

If I had to edit my conversation with Tyler down to 60 minutes, without sacrificing a sponsor mention, I'd be leaving about 90 minutes of killer content on the cutting room floor. That doesn't sit right with me. But, I could be way off base here. My radio friend holds firm in his belief that nobody will listen. When I point to statistics that show the episode was very popular, he retorts that people may start the episode, but bail somewhere in the middle.

I have more questions here than answers, but I'm interested in your opinion and willing to make changes if it serves the greater good. When it comes to podcasts, how important is length? Would you skip a quality podcast with a guest you're interested in because of time?

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