Wayne Gretzky and Joey Moss PSA

RewindYouTube user Retrontario frequently uploads fantastic retro-Toronto-centric gems. These clips never fail to bring back a ton of memories for me, so I feature them from time to time.

If you were of a certain age in 1986, you'll remember this classic PSA featuring Wayne Gretzky and Joey Moss of the Edmonton Oilers. I was in grade 6 and this ad for The Canadian Association for the Mentally Retarded was epic.

Unfortunately, it only gained epic stature when the catchphrase "Gretzky!" screamed why shaking your hand behind your ear became the most popular statement in the St. Pius X schoolyard.

In hindsight, I don't think that was politically correct of us.

Even the name of the organization behind this ad has fallen out of fashion. The Canadian Association for the Mentally Retarded is now the Canadian Association for Community Living.

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for the record...the word was "taxi". Gretzky happened to date this kid's sister..

April 1, 2010 @ 9:01 PM

Toronto Mike Verified as the defacto Toronto Mike


Wow... 25 years later, I find out he was saying "taxi". We were certain he was saying "Gretzky".

My entire foundation has been shattered. Everything I thought was true, was not.

April 1, 2010 @ 9:11 PM

Bloge Salming

That's weird....we thought he was saying Gretzky too...

April 1, 2010 @ 9:15 PM


My brother is mentally challenged (Down's syndrome) & I beleive everyone on this earth is here for a reason even for a little understanding or doing something for themselves or others.

Joey Moss - Thank you

April 1, 2010 @ 9:49 PM


Joey still works for the Oilers as an equipment guy. Not bad, the dude's got 5 Cup rings!


April 2, 2010 @ 9:42 AM

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