Parade Float 2.0

Yahoo!In my write up about this year's Santa Claus Parade I mentioned a new float from Yahoo! Canada. I'm pretty sure this is the first time a web-only company sponsored a float in the Toronto Santa Claus Parade, so it's worth discussing it further.

The float, which you'll see below in photos I took from two different angles, is a young girl enjoying the world of Alice in Wonderland she discovered via a Yahoo! Canada search. For extra webby effect, there are emoticons alongside the trailer.

It's worth noting Yahoo! beat Google and Microsoft to the float sponsoring punch. Today there were still floats sponsored by the old standards Canadian Tire, The Bay, Sears, Walmart, Mattel, Dominion and McDonalds. One day we'll see other clicks-only companies joining Yahoo! until such an event isn't even blog-worthy.

Here's the Yahoo! float as the parade goes 2.0

Yahoo! Yahoo!

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Comments (4 - click here to join in!)

Jason |

McDonald's is a sponsor, and they don't care whether or not your kids become obese. What did Yahoo! do wrong?

Anyway, on a much lighter note, because I took well over 200 pictures of this event, I am using the downloadable Flickr uploader for the first time. WHat a time saver!

The downloadable Flickr uploader might turn out to be the most valuable tool I got out of yesterday!

I love how you can just drag 300 photos instead of uploading six at a time. I guess I have been under a rock somewhere...

November 19, 2007 @ 8:14 AM

Toronto Mike

I don't think I was putting down Yahoo!, was I?

I was just recognizing a significant first in our 103 year old parade.

As for Flickr, I swear by the uploadr. I've been a pro user for years sharing 4420 pictures and counting. I'll check out your set from yesterday...

November 19, 2007 @ 8:35 AM

Jason |

I guess I got that from "until such an event isn't blogworthy". No worries.

I'm capped at 200 pics because I don't have a paid account. I haven't used Flickr too too much.. but it's much better than other photo uploading sites.

November 19, 2007 @ 9:28 AM


That girl's gonna be an ADDICT!

November 19, 2007 @ 2:51 PM

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