In Toronto, There's a Market For Everything
In this city, there's a market for just about everything. Let's take coffee, as an example. There's your Starbucks crowd, your Second Cup crowd, your Tim Hortons crowd and your $15 a cup crowd.
Manic Coffee on College Street West brews Esmerelda Especial and sells it for $15 per cup. They sold 30 cups in less than 3 hours on Saturday. Apparently this Esmerelda Especial is rare stuff and it's got to be pretty darn tasty if people are willing to fork over $15 for a taste.
For $15 that coffee would have to do a hell of a lot more for me than taste good.
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