Podcasting


The Ongoing History of New Music Podcast

One of the best podcasts is a show you likely already know and love. The Ongoing History of New Music, hosted by Alan Cross (hear his episode of Toronto Mike'd here), has been heard on CFNY (and other Corus radio stations) for almost 25 years. Ok, it went on hiatus for a while when they let Cross go in 2011, but it returned in 2014 and is still in production.

The Ongoing History of New Music has also been available as a podcast these past few months. I've been listening to it and it's the exact same show you hear on the radio with one exception. Instead of playing the whole song, they play a small portion. How small seems to depend on the episode.... the recent episode about Pearl Jam included about 20 seconds of each song but the Beastie Boys episode contained significantly shorter samples. Nevertheless, all the non-musical content is there, and that's the key to the program.

The editing for the podcast is being done by Rob Johnston and I chatted with him about when older episodes will find their way to the archive. He tells me he typically puts the podcast up on the Wednesday after it airs on the stations and he's getting to older shows as he finds time. Rob, by the way, was my guest for episode 159 of Toronto Mike'd.

So when you're sampling new podcasts this summer, you might want to subscribe to an old favourite. Search for Ongoing History of New Music in your podcatcher of choice.

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Toronto Mike'd Podcast Episode 240: Hugh Burrill

Toronto Mike'd Podcast Episode 240In this 240th episode, Mike chats with The Fan 590 morning show host Hugh Burrill about his years at CityTV, Rogers Sportsnet and The Fan 590. This episode is exactly 1:31:45.

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Hugh Burrill and me

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Toronto Mike'd Podcast Episode 239: Joel Goldberg

Toronto Mike'd Podcast Episode 239In this 239th episode, Mike chats with Joel Goldberg a.k.a. J Gold about Something Else on CFMT, producing Toronto Rocks, creating Electric Circus and MushMusic, winning awards for directing Maestro Fresh-Wes videos and what it's like working for Moses Znaimer. This episode is exactly 1:37:35.

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J Gold and Me

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Toronto Mike'd Podcast Episode 238: Richard Syrett

Toronto Mike'd Podcast Episode 238In this 238th episode, Mike chats with Richard Syrett about The Conspiracy Show, Coast to Coast AM and various conspiracy theories from JFK to 9/11. This episode is exactly 1:24:24.

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Richard Syrett and Me

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The Toronto Mike'd Studio: A Video Tour

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Toronto Mike'd Podcast Episode 237: Liana K and Steven Kerzner

Toronto Mike'd Podcast Episode 237In this 237th episode, Mike chats with Liana K and Steven Kerzner about Live from Canada – it's Ed the Sock!, Liana's Lady Bits, Gamergate, what went wrong at MuchMusic, the Hard Rock Cafe closing and why Canada prefers to eat her own. This episode is exactly 1:40:00.

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Liana K and Steven Kerzner and Me

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Toronto Mike'd is Now a PR-free Zone

I've recorded 236 episodes of my podcast, Toronto Mike'd. Once a guest has agreed to visit me, we agree on a day and time to record. Every single time I've dealt directly with the guest, this has gone smoothly. Almost every single time I've dealt with the PR Rep instead of the guest, it's been disastrous.

I'm not referring to times my guest has had to clear their appearance with their organization's PR department. Every guest I've had from the CBC, for example, has had to do this and they've all been approved without an issue. I'm talking about the few instances I've only corresponded with a PR Rep.

The first time was when I had Ash from USS over. I arranged his visit with Ash's PR Rep. Typically, I like 60-90 minutes with a guest, but Ash's PR Rep told me I had precisely 30 minutes. Ash (and his PR Rep) did show up and we had a great 30 minutes. I actually stole an extra four minutes, but let's keep that between you and me.

It's been all downhill since then. When Christopher Ward was promoting his book about MuchMusic, I dealt with PR for the book to arrange his visit. I did my homework, loaded up my sound clips and prepared for Christopher's visit. It never happened as his PR Representative cancelled at the last minute because they "couldn't fit it in".

It was the first time a scheduled guest had cancelled. It ticked me off because I schedule my busy life around these visits and was essentially blown off for something bigger. To Christopher's credit, he heard of my disappointment on Twitter, pled ignorance and agreed to do a full episode with me via Skype. We left the PR company out of that one.

Then, there's what happened to me last last week. I had been dealing with Hugh Dillon's PR Rep about his appearance next week. Everything was set up when I received an email telling me I only had 30 minutes with Hugh. I phoned the PR Rep and pleaded for 45 minutes. She agreed. Then, I said "you're not going to blow me off for something bigger, are you?" She laughed and promised me she and Hugh would see me Wednesday.

The very next day, I received the email below. If you're not fluent in corporate speak, something bigger came along and the independent broadcaster in his basement studio got shafted. I won't hold my breath waiting for the "circle back".

hugh-dillon

I'm all but certain Hugh Dillon is ignorant to all of this, and I don't blame him personally. In fact, everything I've heard about the man suggests he's a great guy, and I was really looking forward to our conversation. After all, I'm a fan.

What I've learned from all of this is that my podcast never feels more like a job than when I'm dealing with PR Reps, and I can no longer trust a guest will actually show up when I haven't spoken to him or her directly. As a result, I will no longer play this game. If I haven't corresponded directly with the guest, I'm not scheduling the guest. Toronto Mike'd is now a PR-free zone.

This decision may cost me some big name guests, but it will help me keep my sanity and save me from aggravation. When you're an independent podcaster broadcasting from his basement, you know where you stand with these people.

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Toronto Mike'd Podcast Episode 236: Retrontario Kicks Out the Jams!

Toronto Mike'd Podcast Episode 236In this 236th episode, Mike and Ed "Retrontario" Conroy kick out the jams with Delores Claman, Guido Basso, Roland Parliament, Harry Forbes, Terry Bush, Tommy Ambrose and more. This episode is exactly 1:15:54.

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Retrontario and Me

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Mike Stafford and Lou Schizas Discuss Toronto Mike'd on 640 Toronto

Yesterday at 9:55am, Lou Schizas's Happy Capitalism segment aired on The Stafford Show with Mike Stafford on AM640 Toronto. Both Lou and Mike have been on Toronto Mike'd, and they talked about my podcast for two and a half minutes.

Here's the audio evidence.

Here's a transcript of the conversation.

Lou: You were mentioning the Toronto Mike'd podcast...
Mike: Yeah, you were down in his basement yesterday?
Lou: Have you been there?
Mike: Yeah, a couple of years ago.
Lou: Did you hit your head?
Mike: Me? All five foot seven of me, no.
...
Lou: The reason I went to do the podcast with Mike was I was number one curious about the means of production. And you know, for very little money he's out there producing his own interview series and that sort of thing and the sound quality is pretty good.
Mike: It's excellent, and he's had yourself and Ron MacLean in there. He has a few gets he still wants to get but you're right, his setup is... my god, we spend as media companies a fortune to achieve the same kind of sound and distribution.
Lou: Well, the distribution I think is different in that you can't tune him in, you have to download the product. Now I think there's probably some of the stuff I'm not really aware of that can get it on your smartphone as it's happening, but I don't know if that's the case. I know from myself the way I use radio, it's usually in the car, right? And if it's not available in the car, or I don't have the technology to get it in the car, it's less useful for me, but I thought it was pretty interesting from a technology aquisition point of view.
Mike: Did you get a six pack of the Great Lakes?
Lou: Yeah...
Mike: Nice
Lou: Yeah, of course...
Mike: I didn't (laughter)
Lou: Was that because he didn't have the sponsorship at that time?
Mike: Yeah, I guess
Lou: (laughter)
Mike: It was a good time. It was good to listen to. I'm going to listen to the rest when I get home.
Lou: Ok, well any pointers, send them my way. Back with you tomorrow. Happy Capitalism.

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Toronto Mike'd Podcast Episode 235: Stormin' Norman Rumack

Toronto Mike'd Podcast Episode 235In this 235th episode, Mike chats with Norman Rumack about his long run on The Fan 590, being the Late Night Vampire, hammerhead alerts, and so much more. This episode is exactly 1:27:40.

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Stormin' Norman Rumack and Me

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