The Toronto Raptors have just unvieled their new alternate road uniform and logo. The Raptors will wear uniforms with this new logo during a minimum 10 road games and 4 home games, including opening night on October 29th when the Raptors take on the New Jersey Nets.
When the Blue Jays unveiled their new logo last month (see September 2, 2003 / 18:42 EST), the one thing that initially struck me was the absence of the maple leaf. The maple leaf was a fixture of the Blue Jays logo since their inception. The biggest addition to this new Raptors logo is the maple leaf. The Raptors are clearly making an effort to market the team as Canada's team whereas the Blue Jays are trying to minimize this perception.
The paranoid android in me fears the Blue Jays are being rebranded as the Jays without a maple leaf in sight because the intent is to move the franchise out of Toronto one day down the road. The Albuquerque Jays? I'd sooner choose death.
